Researching Keywords in Employment Ads
Printer-Friendly Versionby Katharine Hansen
Be sure to read the main article in this series, Tapping the Power of Keywords to Enhance Your Resume's Effectiveness.
The method that career experts most commonly suggest for identifying the keywords that an employer is likely to seek in any given job search involves scrutinizing employment ads to see what keywords are prominently or repeatedly mentioned in association with a given job title. The ads can come from anywhere -- newspapers, Internet job boards, company Web sites, trade publications, or internal company job postings.
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click the link above to read the whole article written by Katherine Hansen
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